Entries by matt

The Appreciation Hour

UPDATE 2: Apparently, Dan Storms of Originate also sent me Jelly Bellys, but due to a mail miscalculation, I just got them.  Let the weight gain begin! UPDATE: Julie Fredrickson of playAPI sent me 10lbs of Jelly Bellys!  My dream has been fulfilled. I recently wrote about a CEO I advise who was having trouble reaching out […]

Learn, Earn, Serve

This post has a backstory.  When I was considering colleges, I was living in Hong Kong and it was really between two great schools: Lewis and Clark (which offered me a full-ride along with a stipend) and Swarthmore (which offered me some aid, but not really very much).  Lewis and Clark, in their extreme interest, […]

Overheard in NYC: iPhone 5 maps suck

I’m convinced that a marketer could learn everything they need to know about their brand just by walking through NYC neighborhoods and listening to peoples’ conversations.  For example, today I heard someone tell someone not to get the iPhone 5 because “the maps suck” and that’s most of what they use their phone for. I […]

Analytics are test-driven development for product people

Here’s the premise: if you’ve set your analytics up properly, it means you know which metrics mean success.  And knowing what success is means that you’ve chosen the goal of your product ahead of time (which, by the way, is a really damn good idea).  And if you can measure success, you know when your […]

The difference between success and progress

My most recent post got made into a Someecard, so I’m feeling pretty good.  Sure, its not something that my parents would understand (being made into a joke on a site that 800K people visit religiously) but it is still a high moment.  I was also on FoxNews, trying to help more women get raises. […]

"Busy" does not mean "Happy"

The lovely and talented Meghan Casserly recently wrote a piece entitled “If Time Is Money, Millennials Are Broke–And They Couldn’t Be Happier“.  The piece is great, but the title is a bit misleading – I’d argue that she does a fairly good job of talking about all the reasons that the millennial race to be “busy” is […]

Recommendation and discovery and Chris Dixon, oh my!

Chris Dixon recently wrote (in an incredibly brief post) that recommendation systems are features, not products, and pointed out that Hunch was only compelling after being bought by eBay, where it successfully powers both recommendations and discovery on the site (not 100% sure on this).  I agree with Chris and have a few notes. 1) […]

Making the unbanked into the banked with tax prep

I love AdventFinancial.  It isn’t just because their co-founder is a friend and one of the nicest guys I know, but they actually have a great business in a space that often doesn’t have much greatness: tax prep. The pitch is pretty simple.  Mostly, two kinds of people get their taxes done in the US: the rich and […]