Unit 3: Insights and the Current Behavioral Balance
Activity: Map the promoting pressures for eating M&Ms
Instead of starting with a video, let’s see what promoting pressures you can come up with on your own. In the next lesson, you’ll compare your promoting pressures with those generated by others.
Imagine you work at Mars and you want to increase the number of people eating M&Ms.
- Write a behavioral statement for increasing the behavior of eating M&Ms.
- List some promoting pressures for eating M&Ms.
If it helps you to present pressures visually, you can use this Miro template to fill out your behavioral statement and do some pressure mapping. If you need to know how to duplicate and save the template so you can edit it, watch this quick video.
If you want, you can present the pressures in a different way or use a different tool from Miro.