Unit 3: Insights and the Current Behavioral Balance

If M&Ms are so great, why aren’t you eating them right now?

Inhibiting pressures reduce the likelihood of eating M&Ms.

Here are a few examples:

  • availability
  • social judgement
  • timing
  • unhealthy
  • cost
  • messy

Activity:

How did your inhibiting pressures compare against this list?

Did you think of any that aren’t on there?