Unit 5: Evaluation and Measuring Change

A good pilot is quick, cheap, and easy.

  • Quick – it has to be doable in four weeks or less; no one is going to wait for a six month pilot, because the decision will already have been made.
  • Cheap – generally the raw cost should be less than $1,000.
  • Easy – you should be able to do this entirely on your team. No laying code or creating durable artifacts; other than consulting legal, compliance, and other folks to ensure a strong ethical foundation, you need to do it yourself. Why? Because you don’t have any evidence that it works yet!

Activity:

Plan a pilot to test an intervention for eating M&Ms and post what you would do.

Check does your pilot meet the criteria of quick, cheap, and easy? Why or why not?